Munich's wholesale market hall is one of the largest food and flower markets in Europe. However, the historical building, which in parts dates back to 1912, has serious shortcomings as regards structure, hygiene and logistics and as a consequence no longer fulfills today's requirements on a modern wholesale market hall. Following the resolution made by the Munich City Council to maintain the market hall in its original and familiar location, the site is set to undergo extensive reorganization, which includes the construction of a new and functional wholesale market hall. In conjunction with the above AS+P was commissioned to perform a comprehensive feasibility study. Subsequently, as set out in the planning brief, two urban planning alternatives were developed for the site that houses the wholesale market hall complex. Following a comparative assessment (synopsis) of the two concepts a recommendation was made to adopt Planning Option 2, which envisages the new wholesale market hall to be built along the eastside of Thalkirchner Strasse. AS+P not only performed the ambitious and highly complex planning but as part of the development process coordinated matters with the responsible departments, marketers' representatives and the managing bodies of the local governments. In its resolution dated December 2013 the City Council adopted the recommendations made by AS+P, meaning that the urban planning concept will form the basis for all subsequent planning steps.